linkedin video

LinkedIn Report: The Tech Marketers Guide to B2B Video

It’s no secret that we’re passionate about online video within B2B marketing here at Element 26.

Which is why, when LinkedIn invited us to contribute to a report about B2B video, we jumped at the opportunity.

It’s generally understood that online video has to be very short to keep people’s attention.

We’re also told that it needs to be humorous and produced with production values in line with the latest episode of Game of Thrones in order to keep pace with the competition.

Anyone who has watched the latest season of Game of Thrones will know this is no small undertaking.

Alongside contributors from ON24, StoryMe, Gyro, Omobono, TwentyThree, Drift and Hootsuite; the contents of this guide cover how taking an audience-first approach can help you fit video into the tech buying journey in a way that fits available budgets – and delivers against your most important objectives.

Click through this link to access the report ‘The Tech Marketers Guide to B2B Video’.

We’re really proud of this report and hope you find it as helpful as we have found it enjoyable to produce.

Introducing AIG 

Cem Aytceli

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Djalenga TVC // Optimax

Bernhard Pucher

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

CenterFrame Pledge film

Bernhard Pucher

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Blacksand

Bernhard Pucher

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

BCG – Bionic INsurer

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Bank of Cyprus

Stavros Pamballis

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Stella McCartney – Breast Cancer Awareness

Dagmar Scheibenreif

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Maceo Plex – Vibe Your Love

Bernhard Pucher

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Laughing Cow – The Perfect Match

Effie Pappa

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

This Is Paris

Jack ‘ Conan’ Burke

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Harrods – Toy Kingdom

Bernhard Pucher

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

KEO Beers

Stavros Pamballis

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Coors Light

Bernhard Pucher

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Bring Nature Inside

Effie Pappa

Looking for a fresh approach to film making

email: [email protected] | call: 0203 883 9371

Sign up to our mailing list

  • Hidden
  • This field is for validation purposes and should be left unchanged.